Reimagining the Destination of Choice for Business Events

In the wake of the global spread of COVID-19 in 2020, many meetings and events were forced to be cancelled or postponed, and the landscape of business events has now been transformed with the introduction of virtual and hybrid formats, virtual world, as well as the XR technologies. While technology will continue to enrich the way business events are organised and expand their possibilities, it is also clear that there are unique values that can only be realised through face-to-face communication. Moreover, we believe that the recovery and revival of business events should reflect on and overcome the various social and societal challenges highlighted by the coronavirus crisis, and move forward with the aim of making events contribute to the realization of a better society.
In this context, the 3rd edition of the Yokohama Global MICE Forum will bring together business events professionals from Japan and around the world, on-site and virtually, to focus on how organisers' expectations of MICE destinations may be changing, and how to redefine ourselves to be the MICE partner of choice.

Registration（参加登録）

Outline of the event

Date Thursday, 27. January, 2022

* Wrap-up is scheduled after the event

* Session recordings are available up to one month after the event

Format Hybrid (In-person, Virtual + On-demand)

On-site Venue PACIFICO Yokohama North 4F

Registration Fee 10,000 JPY (Tax incl.)

Included in the registration fee:

- Access to sessions on-site (1 x lunch, 1 x coffee break, 1 x reception)

- Access to online platform (session recordings are available up to one month after the event)

- Japanese/English simultaneous interpretation

* Purchase the ticket in the category you are currently planning to attend.

* Categories can be changed after purchase.

* Please decide your category of attendance a week before the event.

(You will be contacted by email to confirm registration)

Who should attend?

- Business events' professionals in Japan and around the globe

(Event organisers, PCOs, PEOs, travel agents, convention facility operators, CVBs, hotels, local government officials, DMOs, DMCs, etc.)

Number of places available

Venue:approx.100 / Virtual:approx.100

Organised by PACIFICO Yokohama

Co-organised by The City of Yokohama

Supported by
-      Japan Congress Convention Bureau(JCCB)
-      Japan Convention Management Association(JCMA)
-      Yokohama Convention & Visitors Bureau

フォーラム概要

フォーラムの概要はこちらでご参照いただけます。

WHY ATTEND

Discover the global trends in business events

Event technology, hybrid congresses, SDGs in meetings, DEI (Diversity, Equity & Inclusion)... Find out what it takes to be a MICE professional and what's happening in business events today, to build a win-win relationship with organisers.

Network with future partners

Build a closer network through discussions in the forum with industry experts and discover future partners who will open up new business opportunities for you.

Meet the voices of key industry figures and associations from around the world

A unique opportunity to get to know and learn from the leadership of key industry figures, association members and conference organisers from around the world.

The name of your item

Regular price: ¥20 JPY
Selling price: ¥20 JPY
Regular price: ~~¥20 JPY~~
unit price: Around

tax included

This area can be used to list your product details. Give your customers information about your product. Add information such as color, material, size, and where it was made.